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King Charles revokes Royal Warrants after nearly 170 years….Read More

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King Charles has stripped Cadbury and Unilever of their Royal Warrants

King Charles has made the historic decision to remove the Royal Warrant from the late Queen’s beloved chocolate brand, Cadbury, after an impressive tenure of nearly 170 years.

This significant move severs the chocolate maker’s esteemed link with the Royal Family, a connection that was initiated by Queen Victoria back in 1854.

Cadbury, known to be a particular favourite of Queen Elizabeth II who adored their Bournville chocolate as part of her Christmas tradition, now sees the end of a relationship that has endured through six monarchs and represented almost two centuries of British chocolate-making tradition.

The Royal Warrant is often seen as a mark of distinction, given to businesses that provide products or services to the Royal household. In the latest update, 386 companies managed to maintain their warrants from the era of Queen Elizabeth II, but around 100, including Cadbury, did not have theirs renewed.

And another big brand missing from the list is Unilever, which manufactures goods including Marmite, Magnum ice-cream bars and Pot Noodles.

In response to the decision, a spokesperson for Cadbury remarked: “Ours is a much-loved brand that has been a part of British life for generations and remains the nation’s favourite chocolate.”

They continued, expressing both disappointment and respect: “While we are disappointed to be one of hundreds of other businesses and brands in the UK not to have a new warrant awarded, we are proud to have previously held one and we fully respect the decision.”, reports

While no formal reason has been disclosed, it is speculated by some that the revocation may be due to a reduction in the supply of Cadbury products to the Royal households over recent years. The decision is believed to mirror King Charles’ well-known preference for healthy, eco-conscious eating, favouring fruit and fibre-rich alternatives over sweet indulgences.

Sources within the palace have stated that Royal Warrants reflect the consumption habits of the entire Royal household, not just the preferences of a single monarch. Sustainability is also thought to have been a factor, with this year’s warrant holders showing an increased dedication to environmentally friendly practices.

The company, which is currently celebrating its 200th anniversary, remains a significant exporter and a pillar of British confectionery history.

While several of Cadbury’s rivals, including Nestle, Bendicks of Mayfair, and Prestat, have kept their warrants, Cadbury will no longer benefit from this Royal endorsement.

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