ROYAL FAMILY
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In this week’s edition of Emily in Palace, our royal editor discusses Prince Harry and Meghan Markle’s PDA, Princess Kate’s BAFTA decision and the glamour of royal tours.
My Instagram feed last week was dominated by pictures of the Duke and Duchess of Sussex at the Vancouver Invictus Games. Meghan Markle bombarded her 1.7million followers with dozens of updates for each of the five days she attended.
As the Duchess entered full-blown influencer mode, pictures of her hugging competitors and families, holding hands with her husband, selfies with fans, and behind-the-scenes clips were shared far and wide.
This new approach to social media is clearly an attempt to win over younger audiences, especially after Donald Trump recently branded her “terrible” in a humiliating swipe.
Their joint appearance – the first since their trip to Colombia in August – also served to reinforce brand Sussex after six months of solo engagements.
Meghan and Harry’s separate work lives had fuelled online rumours about a potential split, but last week the Duchess was determined to quash any speculation by packing out the PDA.